?For years I have questioned why many RV salesmen do not employ the techniques I used as a Real Estate salesman, a trainer, nominee and owner of a Real Estate company for many years. I have won many awards in sales and have published my 326 page autobiography this summer showing some successes I had in Canada, US and Europe where I worked for an American company for many years.
There are also many failures. While learning to sell Real Estate I had one overriding principle. I made very sure that every contact I had whether selling or buying would not forget me. First of all every contact made at open houses would hear from me several times a week until I had sold them or someone else had. Sometimes that process went on for months.
Every owner of a home I sold would hear from me on a regular basis either through mail or telephone. Every one received a gift from me at Christmas. I made every attempt to become friends with these people and would visit regularly. I got to know their families well. If I spent a lot of time with a customer and he/she ended up buying through another Realtor, I was all the more determined not to miss the next sale/purchaser and stayed in contact.
Many times my wife and I threw parties at our home and all who had purchased from us or listed with us were invited. My wife was also a Realtor. Now we have been buying recreational vehicles for over 35 years. We started with a tent trailer. Since then we have owned a lot of motorhomes. We buy a different one every few years. Today we own a beautiful Triple E, 38-ft diesel pusher called The Empress. Prior to that we owned five other good-sized motorhomes.
The point I want to make is, of all the dealings we?ve had with local firms there is only one salesman who has really followed up. Is business always that good that RV salespeople don?t need to bother to write or call? Some companies have contacted us when they want to put on a special event. But have you ever thought of making ?friends? with your customers and just called to see how things are going?
If I were selling RVs, I sure would give you guys a run for your money. I was not top salesman for nothing! By the way, the one salesman who has followed up often is the one who sold us the tent trailer 35 years ago. He is Jim Collins who is still selling RVs at Traveland RV Supercentre in Langley, BC. We have always purchased our motorhomes somewhere else over the years, but that has not stopped Jim from calling and staying in touch.
I think Jim is due for our next one. If you want someone who really knows RVs and will stay in contact, we would like to recommend Jim Collins of Traveland RV Supercentre.
~ Bob & Bev Wahl, Surrey, BC, wahl@shaw.ca
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